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INSIDE: Everything you need to know about Little Big Town Rome toy store. 

When you are in Rome with children in tow, you might find yourself, like we did, looking for toy stores in Rome.

This Italian toy store in Rome is one for the itinerary.

It’s gigantic and FULL of fun toys for kids. 

If you are looking for things to do in Rome with the kids, definitely put this on your list.

Take a look. 

Disclosure: This article contains affiliate links. If you make a purchase after clicking on one of these links, we may receive a small commission at NO extra cost to you.

little big town rome toy shop interior


On one of our walking explorations, we stumbled upon this toy shop in Rome.

Little Big Town Rome is several stories high, and packed to the brim with all the toys a kid could want.

My kids were in toy heaven.  

little big town rome toy shop teddies

Little Big Town Store in Rome

They stock craft and activity packs for boys and girls with these kinds of themes:

  • make your own window mosaic
  • bracelet making kits
  • fortune cookies making kits
  • DIY puzzles
  • activity pegs
  • sewing cards –

You can even buy Italian-themed Play-Doh packs!

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little big town rome toy shop entrance

Gift Shopping at the Best Toy Store in Rome Italy

There’s everything you’d find in an American Toy Store too.

  • My Little Pony
  • Disney toys 
  • Superhero toys
  • Barbie dolls
  • LEGO toys
  • Trains
  • NERF
  • Playmobil toys
  • Fischer Price toys
  • Bean and Brio toys.

image - Toy Shops in Rome - bags

Magic Toys & more

If your kids love magic, they’ll definitely find new tricks here.

There’s the usual plush section with the normal array of zoo animals, dogs, puppies and Minnie and Mickey Mouse.

Expect to pay similar prices for Little Big toys to what you pay at home, or slightly more for some things.

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Where to find Pinocchio Souvenirs in Rome Toy Shop?

We spied a few plush Pinocchio dolls!

 Speaking of Pinocchio, if you are looking for a wooden Pinocchio doll, you’ll find one here.

image - Toy Shops in Rome - Pinocchio tshirt

Best Pinocchio Toys in Rome?

Along with a range of Pinocchio t-shirts where your face stands in for Pinocchio. 

Hot tip: A much better range of Pinocchio toys can be found at the Pinocchio Toy Shop near the Trevi Fountain 

(Here’s a list of the best places to buy Pinocchio dolls online here.) 

PIN little big town toy store in rome pic

Best Italian Toy Brands 

Finding toy stores in Rome in which to do some souvenir shopping can be difficult, especially when you are looking for toys that are exclusively Italian.

But this toy shop stocks a bundle of Italian children’s toys.

Fill your suitcase with all your new discoveries of Italian brands of toys, including:

  • Spryza
  • Air Hedz
  • Flitter Fairies
  • Model Gladiator statues. 
  • Play Foam, and
  • fantastic magic tricks Marvin Magic!

image - Toy Shops in Rome - Candy

Little Big Town Candy Store

Little Big Town also has a dedicated Candy Store.

Hand pick your own selection.

You’ll find a cute kids play area conveniently placed here too! 

image - Toy Shops in Rome - chocolate wall

Italian Chocolate for sale

Plus there’s a wall of beautifully packaged Italian chocolates.

The ideal gift for the person who has everything.

image - Toy Shops in Rome - Italy

THE INSIDE SCOOP: Little Big Town, No.1 of Best Toy Stores in Rome Italy

Correct at time of publication on Roam the Gnome. Please check with venue for updates. We apologise in advance if there have been any changes we are unaware of. All prices in euro, unless otherwise stated

Address: Via Cesare Battisti, 120 (Piazza Venezia) 00187 Rome Italy
The toy shop Little Big Town is located in the center of Rome, in front of Via del Corso, the main shopping street, at the corner with Piazza Venezia.
Telephone: 06 6992 4226
Website: Click here
Email: [email protected]

Opening Hours:

  • Monday 13:30 to 20:30
  • Tuesday – Sunday 10:30 to 20:30

image - Toy Shops in Rome - Mickey Mouse

How to get to Little Big Town Roma Toy Store

By Metro: Stop line A “Barberini” or stop Line A “Spain” or Line B “Colosseo”

By Bus: These buses arrive in Piazza Venezia

  • 40, 44, 44F, 46,
  • 60, 63, 64
  • 70
  • 81, 84, 85, 87
  • 95
  • 117, 119
  • 160, 160F
  • 170, 175
  • 190F
  • 271
  • 628, 630
  • 716, 780, 781
  • 810, 850
  • 916, 916F
  • C3, H.

image - Toy Shops in Rome - logo

Little Big Town Rome Italy Map 

Toadstool Rating: Little Big Town Toy Shop Rome

Seriously, is not toy shopping the best thing to do in Rome?  

Break up a day of Roman sightseeing with a Rome toy shop adventure and you’ll keep everyone happy!

Hot tip: Visit Al Sogno toy store in Piazza Navona Rome too. 

little big town review

Looking for MORE SUPER DOOPER FUN places to visit in Rome?

Click the links in blue for more Rome tips below.

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